GTM & Sales Consulting

for Digital Health Startups

About

Josh Pappas

Nick Neral

Michael Stark

Josh, Nick, and Michael bring more than 20 years of experience in helping companies get to market through a variety of business ​development, sales, and product development experiences. The three of us and our partners across development, recruiting, and ​sales, bring all the resources you need to execute your go-to-market strategy.


The team has executed more than 150 deals with a variety of healthcare organizations ranging from industry leading startups like ​Modern Health to leading academic medical centers like Albany Medical Center. Whether your ICP is one provider or 5,000 we’ve ​been there.


With 0-1 development experience building HIPAA compliant platforms like Marti Health and consulting for digital health startups ​like Kintsugi, we can help augment your existing team or focus on dedicated projects like EHR integrations.

For Tech Companies

Expedite your go-to-market and win more deals. With our partners ​we can continue to keep your funnel growing while we help increase ​your win rates.


  • Sales coaching
    • Discovery, demo, proposal Review (great for founder-led sales)
    • Review and feedback on call recordings
  • Target market and ICP development
  • Inbound & outbound program development
  • EHR marketplace strategy
  • Outsourced lead generation
  • Integration development
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Contact us at hello@gotohealthstudio.com